Refunds Policy

ObjectiveTop Ltd provides subscription-based digital services delivered on a show-before-you-buy basis.
This policy explains when refunds apply and when they do not.

1. Show-Before-You-Buy (Website Services)

Before any subscription starts:

You are shown a working demo of your website
You approve the layout and structure before payment
No payment is required until you confirm you want to proceed

Once payment is made, services begin immediately.

2. Monthly Subscriptions

After a subscription has started, no refunds are issued for:

Partially used months
Unused services
Mid-cycle cancellations
Change of mind after activation

Your services remain active until the end of the paid billing period.

This is standard for subscription and digital services delivered immediately.

3. One-Off Services & Setup Fees

One-off services and setup fees (including, but not limited to):

Website setup
GBP setup or optimisation
Reports, audits, or consultancy
Custom design or copywriting

are non-refundable once work has started or been delivered.

4. Add-Ons & Upgrades

Add-ons billed monthly are non-refundable for the current billing period
One-off add-on setup fees are non-refundable once completed or initiated

Downgrades take effect in the next billing cycle only.

5. Cooling-Off Rights (UK Law)

Under UK consumer law, digital services are normally covered by a 14-day cooling-off period.

However, by proceeding with payment, you agree that:

Services begin immediately
You waive your right to cancel once delivery has started
This applies to all digital services, subscriptions, and one-off work

This waiver is required and permitted under the Consumer Contracts Regulations 2013.

6. Exceptional Circumstances

Refunds are not provided for:

Delays caused by a lack of client cooperation
Platform changes (Google, hosting providers, third-party tools)
Results, rankings, traffic, or business performance
Services suspended due to non-payment

Any goodwill refunds are entirely at ObjectiveTop Ltd’s discretion.

7. Questions?

If you are unsure before subscribing:

Ask questions before approving the demo
Clarify what is included and what is optional